Paid Ads (PPC) — Dominator

Paid Ads (PPC): Dominator Package

Ideal for established clinics seeking full-funnel acquisition and market leadership across all key platforms.

This is our comprehensive, full-service paid media solution. It combines aggressive multi-platform campaigns with custom-built landing pages to maximize conversion rates.

What's Included:

• Full-Funnel Platform Management: We manage campaigns across Google, Meta, and YouTube/Discovery as strategically needed.
• Complex Campaign Structure: 6 or more concurrent campaigns (e.g., top-of-funnel, retargeting, specific service lines) with ongoing creative testing.
• Custom Landing Page Builds: We design, build, and host custom landing pages (1-2 per offer) specifically for your campaigns to maximize conversions.
• Advanced Conversion Tracking: Complete setup including pixels and integrated call tracking events.
• High-Touch Strategy: Weekly optimizations plus a standing bi-weekly strategy call to review performance and plan future tests.

What's Not Included:

• Media Spend: The budget you pay directly to the ad platforms.
• Backend CRM development or integration beyond tracking setup (available as an add-on).
• Managing regulatory or medical board approvals for ad copy (this is the clinic's responsibility).

Client Requirements:

• Full Access: Admin access to all ad accounts and website/hosting environment for landing page integration.
• Offer & Asset Library: A clear "offer stack" (promotions) and proof points (testimonials, before/after photos, policy adherence).
• Minimum Ad Spend: A commitment of $5,000 per month in media spend is required.

Key Terms & FAQ

• Fee Model: Our fee is a flat monthly management rate plus 8% of ad spend.
• Time to Results: Initial results are typically seen within 2-4 weeks, with compounding gains as we complete A/B testing cycles.
• Call Tracking: Yes, unique call tracking numbers and conversion events are included in our setup.
• Minimum Term: A 90-day minimum commitment is required.
• Revisions: One revision round is included per new creative or landing page batch.