Marketing for dental clinics, built by a dentist

Marketing systems that fill dental appointment books

Done-for-you marketing services, practical guides and free tools for dental clinics. Built by a dentist and tested on more than EGP 4 million in dental ad spend.

  • Dentist and university lecturer
  • Meta-certified marketer
  • EGP 4M+ in dental ad spend
Dr. Ahmed M. Naguib, dentist and founder of The Smile Inc.

Marketing services for dental clinics

Start with an audit, fix one gap at a fixed price, or let me run your ads every month. Not sure? Take the free Clinic Marketing Check.

All services ›
Clinic Marketing Audit
Start here

Clinic Marketing Audit

I review your Facebook and Instagram pages, Google Business Profile, ads and patient journey, then send a recorded video and a five-step plan within five working days.

1,500 EGP one-timeSee the audit ›
WhatsApp Booking Setup
Fixed price

WhatsApp Booking Setup

Quick replies, price-question scripts, reminders against no-shows and a recorded training for your receptionist.

4,500 EGP one-timeSee the setup ›
Google Profile & Reviews Setup
Fixed price

Google Profile & Reviews Setup

A complete Google Maps profile and a simple system your team uses to collect genuine reviews.

5,500 EGP one-timeSee the setup ›
Clinic Website Launch
Fixed price

Clinic Website Launch

A fast Arabic and English clinic website with WhatsApp booking on every page, live in two weeks.

18,000 EGP one-timeSee the website ›
Facebook Leads
Monthly

Facebook Leads

Facebook and Instagram ads I run personally, with patients routed to your WhatsApp and a monthly cost-per-booking report.

from 9,450 EGP per month + ad budgetSee Facebook Leads ›
Clinic Growth Partner
3 clinics only

Clinic Growth Partner

Ads plus landing pages, Google and WhatsApp reviews and a monthly strategy call: the whole patient journey.

17,500 EGP per month + ad budgetSee the partnership ›
Dr. Ahmed M. Naguib

The Smile Inc. was founded by Dr. Ahmed M. Naguib, a dentist, Al-Azhar University lecturer and Meta-certified marketer.

Every service, guide and tool here follows one idea: marketing for a dental clinic should be a measurable system, not guesswork.

Free tools for dental clinics

Practical tools built by a dentist, in Arabic and English. No sign-up, results in a minute or two.

All 11 free tools ›
Free check

Clinic Marketing Check

Answer 11 quick questions to see where your clinic loses patients, with a free tip for each area and a priced plan.

Free 2 minutesStart the check ›
Calculator

Ad Cost per Patient Calculator

See how many patients your ad budget can bring and what each new patient costs.

Free 1 minuteCalculate my cost ›
Generator

WhatsApp Reply Generator

Ten ready replies for price questions, booking confirmations, reminders and no-shows.

Free 1 minuteCreate my replies ›
Grader

Dental Website Grader

Check your site's mobile speed, Google visibility and the elements that make patients book.

Free 40 secondsGrade my website ›
Generator

Google Review Reply Generator

Three professional replies to any Google review, positive or negative, that protect patient privacy.

Free 1 minuteWrite my replies ›
Generator

Google Review QR Generator

A printable review QR card for reception and ready WhatsApp messages to ask for reviews.

Free 1 minuteMake my QR card ›
Planner

90-Day Marketing Plan

A week-by-week plan for the next three months, built on your clinic's goal and budget.

Free 2 minutesBuild my plan ›
Calculator

No-show Cost Calculator

See what missed appointments cost your clinic each month, and what reminders could win back.

Free 1 minuteCalculate my loss ›

Guides and templates

For clinics that want to build their own marketing system, step by step.

All products ›
The Complete Dental Marketing Playbook
Bestseller

The Complete Dental Marketing Playbook

511 pages in 15 parts, with a 51-point SEO checklist, an ROI calculator and a 90-day implementation plan.

365-Day Dental Content Calendar
Template

365-Day Dental Content Calendar

A full year of ready-to-use post ideas so your clinic shows up consistently on social media.

Playbook + Content Calendar bundle
Best value

Playbook + Content Calendar bundle

The complete Playbook together with the 365-day content calendar.

The Smile Journal

Practical articles on getting more patients: ads, Google, reviews, content and patient experience.

All articles ›
How to Reply to Google Reviews as a Dentist: Templates for Positive and Negative Reviews

How to Reply to Google Reviews as a Dentist: Templates for Positive and Negative Reviews

How a dental clinic should reply to Google reviews: the privacy rule that comes first, ready templates for positive, mixed and negative...

Read the article ›
الرد على تقييمات جوجل لعيادة الأسنان: قوالب جاهزة للتقييمات الإيجابية والسلبية

الرد على تقييمات جوجل لعيادة الأسنان: قوالب جاهزة للتقييمات الإيجابية والسلبية

كيف ترد عيادة الأسنان على تقييمات جوجل باحترافية: قواعد الخصوصية، وقوالب جاهزة للتقييمات الإيجابية والمتوسطة والسلبية، وما لا يجب كتابته أبدًا في...

Read the article ›
New Dental Clinic Marketing: A Step-by-Step Launch Plan

New Dental Clinic Marketing: A Step-by-Step Launch Plan

A practical, time-ordered plan for marketing a new dental clinic: what to set up two months before opening, what to do in...

Read the article ›
How Much Does Dental Marketing Cost? What You Pay For and How to Judge a Quote

How Much Does Dental Marketing Cost? What You Pay For and How to Judge a Quote

What a dental marketing quote is made of, the four common pricing models, real published prices as an example, and how to...

Read the article ›
تسويق عيادة أسنان جديدة: خطة الافتتاح خطوة بخطوة

تسويق عيادة أسنان جديدة: خطة الافتتاح خطوة بخطوة

خطة عملية لتسويق عيادة أسنان جديدة: ما تجهّزه قبل الافتتاح بشهرين، وما تفعله في أسبوع الافتتاح، وكيف تحصل على أول التقييمات والمرضى...

Read the article ›
كم تكلفة تسويق عيادة الأسنان؟ مم تتكون وكيف تحكم على العرض

كم تكلفة تسويق عيادة الأسنان؟ مم تتكون وكيف تحكم على العرض

مم تتكون تكلفة تسويق عيادة الأسنان، وما الفرق بين ميزانية الإعلانات ورسوم الإدارة، وكيف تقارن بين العروض وتحكم على العائد بتكلفة المريض...

Read the article ›

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Dental marketing FAQ

Questions dentists ask us

What do you actually do for dental clinics?

Three kinds of help: done-for-you services such as the Clinic Marketing Audit, fixed-price setups for WhatsApp, Google reviews and websites, and monthly Facebook Leads; guides and templates such as the Dental Marketing Playbook; and free tools you can use straight away.

Do you only work with dentists?

Yes. The Smile Inc. works only with dental clinics and dental groups. It was founded by a dentist, so everything is built around how patients search for dental treatment and decide which clinic to trust.

Do you work with dental clinics outside Egypt?

Yes. Everything is delivered online, in English or Arabic, so we work with clinics inside and outside Egypt.

How much does dental marketing cost?

The free tools cost nothing. The Playbook is 550 EGP and the Clinic Marketing Audit is 1,500 EGP. Fixed-price setups run from 4,500 to 18,000 EGP, and Facebook Leads starts from 9,450 EGP per month plus ad budget, with a 3-month minimum. See all services.

How long does it take to see results?

Paid ads can bring new patient enquiries within days of launch, with costs improving over the first few weeks. Local SEO typically shows improved local visibility within 4–12 weeks, depending on your market. Content marketing and reviews build steadily month after month.

Where should I start?

Take the free two-minute Clinic Marketing Check to see which area needs work first. If you want a full diagnosis of your real accounts, start with the Clinic Marketing Audit. If you'd rather start on your own, use the free tools and the blog.