Paid Ads (PPC) — Accelerator

Paid Ads (PPC): Accelerator Package

Ideal for clinics ready to scale acquisitions across both Google and Meta with structured A/B testing.

This package leverages a multi-platform strategy, using data-driven testing to optimize your ad spend and aggressively grow your patient base.

What's Included:

• Multi-Platform Management: We manage your campaigns across both Google Ads and Meta Ads (including search, display, and social retargeting).
• Expanded Campaign Structure: Up to 4 concurrent campaigns designed for robust audience and creative testing.
• Proactive Optimization: Weekly optimizations combined with a formal monthly testing plan to continuously improve results.
• Unified Reporting: A consolidated performance dashboard to track your key metrics across all platforms in one place.
• Lead Flow Support: Full support for various lead funnels, including tracking and CTAs pointing to WhatsApp Business.

What's Not Included:

• Media Spend: The budget you pay directly to Google and Meta.
• Advanced Conversion Rate Optimization (CRO) or development work outside of ad-specific landing pages.
• The purchase of third-party email or contact lists.

Client Requirements:

• Full Access: Admin access to all ad accounts, with domain verification and tracking pixels correctly installed.
• Strategic Assets: Clear clinic offer(s) and "proof points" (e.g., before-and-after photos, testimonials).
• Minimum Ad Spend: A commitment of $3,000 per month in media spend is required for this tier.

Key Terms & FAQ

• Fee Model: Our fee is a flat monthly management rate plus 10% of ad spend.
• Key KPIs: We optimize for high-intent actions, focusing on qualified leads and booked patient calls.
• Landing Pages: Custom landing page builds are available as an add-on (and are included in our Dominator tier).
• Minimum Term: A 90-day minimum commitment is required.
• Revisions: One revision round is included per new creative batch.